Minimal-Counterintuitiveness Revisited: Effects of cultural and ontological violations on concept memorability

Logo poskytovatele
Autoři

PORUBANOVÁ Michaela SHAW Daniel Joel XYGALATAS Dimitrios

Rok publikování 2014
Druh Článek v odborném periodiku
Časopis / Zdroj Journal for the Cognitive Science of Religion
Fakulta / Pracoviště MU

Filozofická fakulta

Citace
Doi http://dx.doi.org/10.1558/jcsr.v1i2.181
Obor Filosofie a náboženství
Klíčová slova minimal-counterintuitiveness; cultural schema-level; domain-level; bizzarness; memorability
Přiložené soubory
Popis Many religious ideas have attributes that violate our expectations about the state of the natural world. It has been argued that minimal counter-intuitiveness (MCI), defined as a mild violation of innate (ontological) expectations, makes such ideas memorable and prone to cultural transmission. Empirical studies have examined memory for concepts that violate innate ontological expectations; however memorability of ideas that defy cultural or learned expectations have been (with few exceptions) overlooked. In our study, we compared memory for ideas that violate intuitive ontologies, learned expectations, and everyday, intuitive ideas. We discuss the mnemonic advantage of minimally counterintuitive ideas in terms of a combination of associative strength and bizarreness.
Související projekty:

Používáte starou verzi internetového prohlížeče. Doporučujeme aktualizovat Váš prohlížeč na nejnovější verzi.