How the Imagined Audience Is Involved and Represented in TV News Broadcasts

Autoři

ŽÁKOVSKÁ Iveta

Rok publikování 2020
Druh Článek v odborném periodiku
Časopis / Zdroj Bulletin of the Transilvania University of Braşov. Series IV: Philology and Cultural Studies - Special Issue
Fakulta / Pracoviště MU

Filozofická fakulta

Citace
www http://webbut.unitbv.ro/Bulletin/Series%20IV/Contents_IV_SI_2020.html
Klíčová slova TV news; vox pops; audience; categorization; conversationalization
Přiložené soubory
Popis This study uses data collected from prime-time TV news broadcasts on three most popular Czech TV channels. The aim is to analyse how the imagined audience is addressed and how it is represented. Closer attention is paid to the format of “vox pops” and the tendency to categorise the speakers involved in news broadcasts. The findings show that the imagined audience is involved in the news discourse in conformity with the tendency towards conversationalization and consumerization. The boundaries between the format of vox pops and other interviews and sound-bites are blurred. The speakers are often classified into categories and also represent various categories of the imagined audience. There is a tendency not to present the speakers as completely anonymous and emphasis is put on their experience with the events which they comment on.
Související projekty:

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