Marketing sportu

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This publication doesn't include Faculty of Arts. It includes Faculty of Sports Studies. Official publication website can be found on muni.cz.

Title in English	Sports marketing
Authors	RACEK Oldřich
Year of publication	2014
MU Faculty or unit	Faculty of Sports Studies
Citation
Description	Publication is intended for Bachelor´s degree students. Material consists of 5 chapters and test questions. This e-learning material includes 8 images (photos, graphs, schemes and tables) and file to download. This electronic teaching material provides definition of sports marketing and the specifics of this field.
Related projects:	Inovace a modernizace studijních oborů FSpS