Vytvoření informační báze klíčových faktorů ovlivňujících celkovou úspěšnost průmyslových podniků
| Title in English | Creation of Information Base of Key Factors Influencing a Total Successfulness of Industrial Companies |
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| Authors | |
| Year of publication | 2000 |
| MU Faculty or unit | |
| Citation | |
| Description | Creation of an information base of key factors influencing and determinig the successfulness of industrial companies is a tool for further evaluation of overall successfulness of a company, not only from the view of economic one. Such base includes additional factors like human capital, marketing, market positioning etc. The diploma thesis demonstrates an example of this information base of a concrete company. |
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