Immigrants' integration into the mainstream culture in Australia (as reflected in personal advertisements]

Title in English Immigrants'integration into the mainstream culture in Australia (as reflected in personal advertisements]
Authors

VLČKOVÁ Jitka

Year of publication 2005
Type Article in Proceedings
Conference Brno studies in English
MU Faculty or unit

Faculty of Arts

Citation
Field Linguistics
Keywords Australia; immigration; sociolinguistics; cultural studies
Description The study looked into personal advertisements submitted by Australians of Anglo-Saxon origin and by immigrants. Advertisements submitted by people from other cultures (immigrants) do not exhibit significant differences in the structure or lexis, it is rather rather the offered and required qualities, such as education, intellectual qualities, socializing an permanent commitment in relationships which point at the values recognized in their home culters, thus contrasting with the easy-going, laid back attitudes which can be traced in advertisements submitted by Australians of Anglo-Saxon origin.

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