Intertextuality as a Merger of Patterns and Genres
| Authors | |
|---|---|
| Year of publication | 2008 |
| Type | Article in Proceedings |
| Conference | South Bohemian Anglo-American Studies No.2, The Dynamics of the Language System |
| MU Faculty or unit | |
| Citation | URBANOVÁ, Ludmila. Intertextuality as a Merger of Patterns and Genres. In South Bohemian Anglo-American Studies No.2, The Dynamics of the Language System. České Budějovice: University of South Bohemia, Pedagogical Faculty, 2008, p. 55-61. ISBN 978-80-7394-066-9. |
| Field | Linguistics |
| Keywords | intertextuality; merger; patterns; genres; newspaper advertising; newspaper reporting |
| Description | The article deals with the effect of intertextuality on newspaper reporting and advertising enhancing the sociolinguistic criteria of solidarity and informality in these types of discourse. |
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