Expanze vybraných sítí prodejen drogerie a parfumerie v ČR - příklad difúzního procesu v maloobchodě

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Title in English Expansion of selected nets drugstore and perfumery in the Czech Republic - an example of diffusion process in retailing
Authors

MARYÁŠ Jaroslav WAIDHOFER Tomáš

Year of publication 2010
Type Conference abstract
MU Faculty or unit

Faculty of Economics and Administration

Citation
Description The paper is devoted to the diffusion process in the Czech retail network in the range of drugstores and perfumeries. For this analysis were selected Czech and foreign companies.
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