Multi-party interactions in modern mass media discourse : Recipients as active participants
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Year of publication | 2012 |
Type | Conference abstract |
MU Faculty or unit | |
Citation | |
Description | The presentation documents the changing role of the recipient of media messages from that of an observer of interactions within other frames to a passive/active participant in across-the-frame interactions. It is argued that participant framework analysis needs to be suitably contextualized with respect to various media genres, and needs to intersect with the analysis of communicative frames (levels) embodying the hierarchical complexity of a given speech event. |