'All-natural, irresistibly crispy flatbread crackers’ - the colourful structure of noun phrases in print advertising
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Rok publikování | 2014 |
Druh | Další prezentace na konferencích |
Fakulta / Pracoviště MU | |
Citace | |
Popis | The paper studies noun phrases in selected print adverstisements promoting food products. Based on Halliday's functional grammar, it compares the complexity found in the noun phrases under analysis with the complexity as proposed by Rush (1998). |
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